Littlest Pet Shop Characters News Corp. Unveils The Daily

News Corp. on Wednesday

Unveiled The Daily, a newspaper tablet Chairman Rupert Murdoch That Described as "the model" for making a viable business news gathering in the digital age.

The Daily, a general news publication Designed Solely for the iPad and Other tablets, will cost 14 cents a day, week or 99 cents to $ 39.99 a year. It will feature news, opinion, sports and lifestyle content, Including audio, 360-degree photos and video. The project is

Being Closely watched half THROUGHOUT That industry has-been battered by declines in print advertising and is searching for New Ways to Make Money Delivering on digital content devices.

half

Some companies view the iPad and Other Emerging as critical to tablet devicescorrecting what they view as one of their biggest mistakes: offering free access to all their material online.

News Corp on Tuesday unveiled its tablet-only newspaper, The Daily, a project that has been closely watched throughout a media industry battered by declines in print advertising. Jessica Vascellaro and Peter Kafka discuss the details of The Daily.

\cription to a

periodical

and have the publication delivered to their iPad each time a new issue is published. The system automatically charges the customer's credit card every week or year so readers don't have to pay each time they want to access a new issue, currently the norm for periodical sales in iTunes. The first two weeks will be free, courtesy of Verizon Communications.

View Full Image

Getty Images

The new online newspaper for the Apple iPad called The Daily is launched by the editor Jesse Angelo, right.

Mr. Murdoch said the publication has cost $30 million to \$ 500.000 a week to Operate.

"No paper, no multi-million [dollar] presses, no trucks, we're passing Along These savings to the reader," Mr. Murdoch said.

News Corp., Which Also Owns The Wall Street Journal, yesterday posted a sharp jump in earnings.

Mr. Murdoch, Who Was joined on stage by Apple Inc. 's vice president of Internet services Eddy Cue, Said The Daily Eventually will roll out tablets on Many Different But That Apple has a head start. "Last year, this year and maybe next year belong to Apple," I said.

Michael Gartenberg, an analyst at Gartner Inc., plus Said Are the low price points and Ability to share digital Other articles-through services, like Facebook, Twitter and email. Said I Have Been Such features lackin